If you thought you’d read all there was to possibly read about non-fungible tokens (NFTs), think again, because a Spanish platform giving out hundreds of USD worth of crypto to Pokémon Go-style augmented reality (AR) hunters – as part of a plan to sell NFTs.
Per La Voz de Galicia, residents of Viga, a city on the northwest coast of Spain, the project is part of a promotional campaign from a firm named OVR, which calls itself an “open-source, decentralized augmented reality platform.”
To drum up interest in the token, the media outlet reports, the firm has placed NFT “treasure chests” containing varying amounts of its Ethereum blockchain-based OVR tokens at strategic points of the city. Would-be participants are obliged to make use of a designated app, and must also connect via their social media profiles.
And just as was the case with Pokémon Go around a decade ago, “treasure hunters” armed with the OVR app on their smartphones can roam around the city in pursuit of the chests.
A local blockchain business leader named Antonino Comesaña was quoted as stating,